01 Location Selection
1. Floor Selection:
The best location for a children’s playground is on the first to third floor. This is for fire safety and to account for the building’s load-bearing capacity.
2. Playground Height Selection:
The overall height of the children’s playground should be at least 2.8 meters.
3. Surrounding Environment Selection:
The children’s playground should be located in areas where children tend to congregate, such as the children’s area of a shopping mall, near a residential community, or in a plaza.
4. Location Selection:
The playground should be conveniently located with high foot traffic.
02 Price
1. The Cost of Cost Cutting:
Low-priced equipment has fewer options, lower playability, and children are less likely to enjoy it. Low-priced equipment is also of poor quality, potentially causing accidents for children.
2. Is Expensive Always Better?
Not necessarily: Blindly pursuing big brands can lead to unnecessary expenses. Big brands have high premiums, and their equipment is no different from that of ordinary manufacturers of the same quality.
3. How to Choose?
Compare prices from multiple suppliers, find reputable manufacturers, choose those with reasonable prices, and ensure quality and service.
03 Choosing a Manufacturer
1. Understanding the Manufacturer’s Strength:
Conduct on-site inspections of the company’s scale and the quality of its production equipment.
2. The Manufacturer’s Equipment and Technological Level:
Older equipment often results in poor equipment details, stability, safety, and quality; newer equipment can produce game equipment with novel designs, vibrant colors, and high playability.
3. The Manufacturer’s After-Sales Service:
Reputable manufacturers provide comprehensive services, including initial design, transportation, installation, and subsequent operation and after-sales support. Choosing a reliable manufacturer can save you time and effort in subsequent operations.
04 Installation
1. Site Details:
Pay attention to the location of fire hydrants, electrical meters, and building height restrictions.
2. Installation Considerations:
Any surfaces that visitors may come into contact with should be free of sharp edges or corners to prevent scratches.
3. Acceptance:
Personally inspect the equipment after installation to identify potential problems. Promptly check for any safety hazards after installation and report them to the technician for timely repair.
05 Operations
1. How to Promote?
Regularly conduct WeChat “likes” campaigns to increase awareness and experiential marketing. Utilize social media platforms like TikTok to create engaging videos and attract visitors.
2. How to Provide Excellent Service?
Provide standardized pre-job training for all employees. Establish clear rules and regulations to ensure high-quality service at the amusement park. Care for children, communicate with parents about childcare, and build rapport.
3. Membership Card Issuance and Conversion:
In the later stages, focus promotion on membership card issuance and conversion to achieve rapid cash flow.
O que você deve levar em consideração ao escolher o local para um parque infantil coberto?
06 Tactics
1. Guaranteed Profits:
If someone claims to guarantee profits, the only reason is—they want to make money off you. Opening a children’s playground isn’t as simple as it sounds; it depends more on your management and the location of the site. Choosing a company with thousands of successful cases to provide guidance can make all the difference.
2. Contract Pitfalls:
Some companies claim you can get equipment for a small amount of money, but once you sign the contract, you realize it’s all a scam. They use vague language to evade their responsibilities.
4. Middlemen:
Substandard product quality, poor play experience for children, and increased risk of accidents. Almost no after-sales service, leading to extremely time-consuming and energy-draining disputes – a net loss.
